Artificial Intelligence In Digital Marketing

Dear Friend,

Being smart in business means knowing what’s just around the corner. It means thinking ahead and preparing for inevitable changes that will impact the way business is conducted.

This is what allows a business to be resilient and to thrive in a changing environment.

Digital marketing is no different.

It’s affecting the way that SEO works, the tools and software we use, and the way that ads are displayed.

The digital marketing singularity is just around the corner.



The Mistake That Some Big
Businesses Make Is To Assume
That They’re Too Big To Fail And
To Coast Along As They Are.
As digital marketers, that means thinking about things that could impact on the face of marketing.

Artificial Intelligence (AI) and machine learning have the potential to completely change the face of internet marketing, rendering many older strategies obsolete even.

And a lot of this stuff isn’t just speculation: it’s happening right now.

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Artificial Intelligence In Digital Marketing
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Artificial Intelligence In Digital Marketing
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Thinking
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Hi,
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Consulting advice

Hey there!

Over the last few days we've talked about the
different ways you can analyze your market, come
up with a unique angle and position your consulting
business so that it's destined for success.

Today is our final email in this series, and so I
want to leave you with a few final tips and strategies
that I hope will help you launch your business and
land that first client.

Let's start with writing your pitch.

When it comes time to launching your coaching business,
you're going to have to get used to selling yourself
and pitching your offer so that it appeals to the
right audience.

Your credentials, your personal experiences and successes
and everything that makes you a great coach will all
play a huge role in securing those clients.

You need to be comfortable highlighting the many reasons
why people should come to you for help and how you can
help them accomplish their goals.

You also need to remember to highlight what's in it for
them. After all, that's the only reason people will be
willing to pay you for help: they expect results!

One way you can launch your consulting business while
reassuring clients that you have the information and
help they need is by offering a free trial session.

Limit this session to 20-30 minutes. Provide them with
an initial free Skype call, or if you want to automate things,
consider creating a private Webinar that people have to
register for in order to gain access to the content.

If you decide on the free trial session strategy, you'll
want to make it so people feel they have to apply.

This makes them feel as though when you accept them, they've
accomplished something, passed a test, and are special.

I know it sounds silly, but exclusivity and being approved
after applying for something helps to get people excited.

It also will help encourage them to sign on for the full
coaching program out of fear that if they don't act quickly,
someone else who was approved will take their spot.

During the initial session you'll ask them for an outline
as to what they need help with.  You'll then provide some
basic information that outlines the key steps needed for
them to achieve success.

This session isn't about solving their problems. It's
designed to demonstrate to them that you know how to help
them get to where they want to be.  That's key.

Don't give too much away!

That's why it's important to limit sessions to 30 minutes
or less. You don't want to spend too much time catering
to people who may never sign on. At the same time, you
want to have an opportunity to show them that you know
what you're talking about and that you can truly help
them.

Make sense?

This single strategy has been used by countless coaches
and consultants who want to qualify their clients without
forcing them to commit right away.

So give it a try!

I hope this email series has helped you in some way
and I wish you the very best with building your coaching
business.

All my best,

Patrick

P.S.   I'm here to help. :) If you want to get my report on consulting wizardry for 7 USD , just send an email to info@adequatis.com and put in the subject line consulting wizardry order

Survey and profit

Hello,

Today's email is all about how you can take
feedback from Facebook groups you're a member of,
your own social media following or even your email
lists in order to put the finishing touches on
your consultation business before you launch.

This isn't about pitching to your followers. You're
just gathering a bit more information before you
launch your business.

The idea is to survey their wants and needs and
to also test the waters so you can determine
overall interest in a coaching program.

You do this before you launch so that you don't
waste any time planning out every angle of your
coaching program only to find out that you failed
to hit the key points your audience will be most
interested in (and willing to pay for!)

Craft an email, Facebook or social media post
that leads them to a survey form. Keep it simple!

You don't want it to be too lengthy because no
one is going to spend too much time filling out
fields and providing an abundance of information.

Besides, you don't need that.

What you're looking for is to ask 4-5 main questions.

These should be questions relating to the modules
you plan to create, or the lesson plans you want
to hand out to clients.

So ask things like:

If you could get help with one thing in your business,
what would it be?

If someone was willing to share one powerful strategy
that would help you make more money, what would you
want them to focus on?

What are you struggling with in your business?

Questions like that will help you form the basis of
your coaching program while keeping things on the
right track.

Or, if you plan to launch a personal-based coaching
program, ask them similar questions but tailor it towards
identifying their personal fears, weaknesses or what they
need help with the most.

The answers to your questions will be invaluable to you.

They will tell you exactly what you need to focus on
and quite often, they can help you come up with a unique
angle for your coaching business.

If you aren't interested in sending people to a survey
form, you can shoot them off an email or write the post
in your facebook groups and allow people to respond
publicly.  Just keep in mind that some people are
private and may not want to share this information with
the world.

Tomorrow is our final email, so I'll leave you with
some final tips and strategies so that you're ready
to launch your consulting business.


Until then,
Patrick 

Building your Online Presence

Hello,

We're going to change directions a bit today
because it's time to get your name out there
and become visible.

Don't worry, it won't take much time to
lay the ground work. :)

One of the easiest ways to land your first client
is to focus on building a list.  Your list is a powerful
sales tool and it helps you better connect with your
target audience.

You can begin building a mailing list by creating a
simple blog that provides valuable information, posts
and articles. 

Demonstrate your commitment to helping your market
while also highlighting your expertise.

A well-crafted blog is one of the most powerful ways of
building a foundation for your consulting business. It serves
as a launchpad and helps connect you with potential clients
without cold calling or hard selling.

Your objective should be to publish 2-3 posts a week that
tackle different problems your customers are facing. 

Don’t be afraid to over-deliver, your content won’t take away
from the potential to land clients.  Most people prefer one-on-one
coaching because they need more help or crave personal guidance. 

If you want to give your blog visitors an easy way to download
your posts and content so they can refer to it later (helping your
brand become memorable), you’ll want to grab a copy of
Post Gopher, available at: https://postgopher.com/

Post Gopher is a Wordpress plugin that lets your visitors
save a copy of your content in PDF format so they can read
it later, or share it with others.

When building your blog, you'll want to add the following
pages:

Bio: Who you are and how you help your market.
This can be as detailed or as short as you wish, but make
sure that you list all possible credentials. If you are
worried about sounding like a bragger, write your bio
in the third person. :)

Contact Page: You can integrate a contact form, post a
link to a support desk in your blog's navigation menu
or just post a direct email address. It doesn't matter,
as long as people can contact you easily and you have an
organized way of keeping track of those emails.

At least 3-4 posts.
This week I want you to focus on writing 3-4 posts about
hot topics in your market. Don't try not sell anything in
this content. The objective is to just to fill your blog
with valuable, high-quality content that helps your
market.

Your blog is going to serve as the face for your business.

It's how most of your clients will get to know you, so you
want to make sure it's professional and that you demonstrate
your commitment to helping your audience in some way.

That's it for now.  That'll keep you busy for a few
days and then when I get in touch again, it'll be to
give you some last-minute tips before you launch that
killer business.

Don't miss it!


Patrick

Don't just be another face

Hi again,

By now you should have all of the following:

* A clear target audience in mind.
* A good idea as to what that market wants.
* A unique angle to make your consulting business stand out.

Missing the third item?

No problem!

Coming up with a unique angle isn't always easy, especially
if you're in a competitive market where there are a lot of
coaching programs.

That doesn't mean it's impossible.

A unique angle doesn't have to be outrageously different.

It just has to demonstrate to your audience that you're willing
to go the extra mile. That you're somehow different. That you
aren't teaching exactly the same thing as someone else.

Because here's the one thing a lot of new consultants fail to
realize:

A client who hires you has likely already worked with someone else.

That doesn't mean they've hired a coach or consultant, but what it
does mean is they've likely purchased digital products or physical
products, paid for books and tools in an attempt to teach themselves
everything they need to know.

Then they either realized they couldn't do it alone, or they're too
lazy (or smart!) to want to deal with a difficult learning curve
when they know they can just pick your brain and save themselves
the trouble.

So this is another reason why you need a cool, unique angle that
will help you stand out from the mundane... the stuff they've already
seen and likely paid for.

So today I want you to think about how you can create a unique
module that you haven't personally seen somewhere else. Or, at the
very least, you extend an existing module so it provides extra
coverage.

In other words, you're going to give a fresh perspective and
go the extra mile.

That's all you have to do today.  If you can get this done, you'll
be one step closer to laughing that 6-figure business.

You got this.


Until tomorrow,
Patrick 

Asking the right questions

Hi again!

Yesterday you got into the trenches and started
evaluating possible niche markets. You've launched
your covert operation and begun spying on your future
clients.

I hope you had fun on your mission. ;)

Just to be clear, the work you did yesterday is
some of the important steps you could take in clearly
identifying who your audience is and how you can best
help them.

In other words, it was extremely important work, so
be proud of yourself. You just completed one of the vital
steps in building the foundation for a successful
consulting business.

Because now you should have a good idea as to what most
people in that market need... what they're desperate for help
with and how you're going to serve that need.

Your consultant business relies on one major component:

Providing help to a client so that they can accomplish something.

Whether it's a personal goal, a professional objective, or they
just need a bit of hand-holding along the way, if you want those
clients to spread the word and do the recruiting for you, you need
to make sure they're successful.

At the end of that journey they agree to take with you, you both
need to feel fulfilled. You need to know you helped someone in a
major way, and your client needs to feel their time and money was
well spent.

So, all of this spying you're doing? It will help you become a
better consultant or coach. It will lay the groundwork for how
you can best help them.

So today, I want you to write down a list of 5-6 things that
you've discovered while searching those groups.

What do people ask a lot of questions about?
What are people struggling with?
What level are they at? (Beginner, Intermediate, etc).

The more data you mine, the easier it will be to create a
solid outline for your coaching program.  You won't waste your
(or your client's time) on things they don't care about.

You'll be able to create a path from start-to-finish that
your client will be thrilled with.

Do that homework. I promise, you'll thank me for it later.


Until tomorrow,
Patrick

Researching your clients

Hey there,

So yesterday, I asked you to consider your
own skills and experiences in order to come
up with a target audience and angle for your
consulting program.

I hope you were successful in coming up with
just a few ideas.

If so, the next step is to validate them.

The last thing you want to do is venture into a
market where clients really aren't willing to pay
what you're asking for, right?

So, you need to qualify the niche and make sure that
there's an active demand and that clients are willing
to pay up!

There's no one-way to do this.  The key is to really
get to know your audience.

You want to dig deep into your niche, connect with your
potential tribe and then keep a pulse on your market
while you gather intel.

One of the ways I do this when evaluating possible
niche markets is to join active Facebook groups.

Facebook groups serve as open forums where people who
are interested in specific topics and ideas can discuss
problems, share solutions, ask questions and just get
to know each other.

It's also a fantastic way to infiltrate markets so
that you can gain insight as to what people are most
interested in (and willing to pay for).

So today, I want you to scour Facebook for 4-5 active
groups. You're only interested in groups where there's
a decent size following and where people are engaged (meaning
that there's recent discussions and ongoing posts).

Don't post questions or try to advertise your services
in the group. For now, you're just tapping into what your
potential audience is struggling with so you can come up
with a possible angle for your consulting business.

Make sense?

Keep an eye out for my email tomorrow and I'll show you
what to do with that audience once you've determined
what angle to take.


Until then,
Patrick 

Identifying your audience

Hello,

Over the next few days we're going to dig deep
into the world of online consulting.

I want you to know exactly how to make money
selling your coaching services so that you
can begin to build a profitable and sustainable
business quickly and easily.

Consulting is big business.  Many coaches and
trainers are earning 6-figures a year just from
consulting services.

Best of all, even if you've never even thought
about offering coaching before, chances are you
have information and knowledge that people would
be willing to pay for.

So dig deep and figure out exactly what that is!

Here are a few ways to do it:

Think about your average day.  What tasks do you
complete quickly? What skills do you use to
reach your objectives?

If you're considering offering coaching in personal,
self-help or motivational markets, consider the
different ways you could encourage your clients
and help them throughout their journey.

Have you overcome major obstacles in your life
that others are likely struggling to figure out?

Do you have a method, strategy or personal skill
that helped you get through those hard times?

If you're evaluating possible professional markets
where people are paying consultants to help them
grow their businesses, or build a memorable brand,
consider the different skillsets you bring to the table.

Have you ever created a successful blog? Do you know
how to design a website?  Are you familiar with SEO?
Do you know how to create an active Facebook group?

Have you ever published a book? Do you know where to
find virtual assistants or other freelancers?

Once the wheels begin turning, you'll quickly
realize just how unlimited the possibilities
really are.

So today, I just want you to consider your skills,
interests and both professional and personal
experiences so you can pinpoint a niche market
that needs your help.


I'll be in back in touch tomorrow, so don't miss
that email.


Patrick

What is Time management

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Dear Friend,
Is the fact that you would like to get a grip on how to manage your time but just don't know how making your life difficult... maybe even miserable?

Does it seem like you’ve tried everything in your power to figure it out, and yet, despite your best intentions, you’re still plagued with:

•    Not knowing even the basics on time management
•    Not understanding even where to start with the project management
•    Not knowing how to start the process of staying focused

If this describes you, then you are in luck today...

First, you are NOT alone! It may seem like it sometimes, but not knowing how to get started with time management is far more common than you’d think.

I ought to know, because I’ve been in the same spot before...  

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This is one area you must pay attention to…

In our daily lives, time management is very important. It can help us prioritize, arrange and perform tasks effectively. Imagine doing something without a plan? Definitely, you will never know where and how to start.Let me explain...

You have to understand that time management skill is not something you can acquire from school. It can be acquired through constant practice of what you have learned about mastering your own time and doing it effectively..And the worst part? The more you don't know the less you will succeed!

Make no mistake about it...

"The Costs of NOT Getting All The Info You Need Are Just Too High!"

Your lack of knowledge in this area may not be your fault, but that doesn’t mean that you shouldn’t -- or can’t -- do anything to find out everything you need to know to finally be a success!

The costs of continuing to repeat this pattern are just too steep...

I mean, think about all of the money you’re wasting because of how continuing to try things that don't work costs you money... the time you’re losing due to going around in circles is also time-consuming...

... and that’s not to mention the toll it’s taking on your personal life, like the way the failed attempts over and over can impact personal life/relationships.

So today -- in the next FEW MINUTES, in fact -- we’re going to help you GET ON TRACK, and learn how you can quickly and easily get your time management issues under control... for GOOD!

That is why I've written this book...

"This Book Below Will Show You Exactly What What You Need To Do To Finally Be A Success With Managing Your Time!"

As a person just like you who has struggled with these issues, I have searched high and low to find the best strategies to fix this problem and I am fully qualified and equipped to help you put an end to your frustration with trying to wade through all the info you need to know to be a master of understanding time management.

Procrastination is the biggest enemy of time management. No matter how smart you are and how well you know about the tasks that you are working on, you cannot do it effectively right on time if you are also good in postponing things.

Remember, the bridge that connects your goal to its destination is Action. You have to act effectively on things with proper time management.And all of this up till now is just the beginning!

Are you ready?

"Introducing…What Is Time Management!"

This powerful tool will provide you with everything you need to know to be a success and achieve your goal of managing your time.

With this product, and it’s great information on time management it will walk you, step by step, through the exact process we developed to help people get all the info they need to be a success.

Who Can Use This Book?

- Entrepreneurs
- Internet marketers
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- Life Coaches
- Personal Development Enthusiasts
- Self Improvement Bloggers
- Web Publishers
- Writers and Content Creators
- And Many More!

In This Book, You Will Learn:

	The Basics On Time Management
	The Basics On Project Management
	The Basics On Attention Management
	The Basics On Personal Knowledge Management
	Creating An Effective Environment
	And so much more!

"Why It Is Very Important For You To Invest In This Book Right Now..."

What's really important now is NOT the tiny amount you'll invest in this book but how much you'll LOSE OUT if you don't!

Understand that you could really be missing out on being a success.

Don't let anything stand in the way between you and your success with your life and getting your time management issues under control.

You see, how much longer are must people learn the HARD WAY before investing in themselves and their success?

Think about how much you could change your life if you really applied the strategies in this book. You could be a success in getting your life in order in a short period of time.

I cannot even begin to imagine someone who would not take advantage of this - it's just silly and could cause you so many issues if you don't have all the info you need!

Thankfully, you are a sharp person... otherwise you wouldn't be looking for a way to get this info.

And to show my sincerity, I'll show you something that will definitely sweeten the deal...

"Here Is Your Unbeatable Money Back Guarantee!"

This book could be the most important book you will ever read. Make no mistake about it because if you do not equip yourself with the right knowledge, you will get into a LOT of trouble and waste tons of money (even more than the price of this book by 10 to a hundred times, in fact!)
Get this... it's yours for only 7 USD 

And… if you are not convinced, here is an insane guarantee for you:-

"Your Purchase Is Backed By My 100% Iron-Solid, Satisfaction Money Back Guarantee!"

That's right. You can test drive this product for a full 30 days after your purchase to check out this product to see if it is for you. Read it. Absorb. Apply it to your life. Observe the results. If for any reason at all, you're not satisfied with this product whatsoever, just contact me, let me know why, and I'll refund your purchase, provided you delete the copy off your hard drive. YOU CANNOT LOSE. To order just send an email to info@adequatis.com with "what is time management" order  in subject line

Project management made easy

What you need to know about …

Project Management Made Easy!

 Exclusive Offer!

Never Before Revealed Information!

Monday, November 18, 2019Dear Friend,

Project management consists of more than just a large building project and can encompass small projects as well. No matter what the size of your project, you need to have some sort of project management. How you manage your project has everything to do with its outcome. Whether you are a project manager who is in charge of a large company project or you have a small project that you need to complete, you need to know the basics of project management.

Trying to get a project off the ground can be daunting as can the problems that can come with the project. You might run into snags during your project that may cause you some headaches. Project management can be one challenge after another.

I have experienced plenty of meltdowns during my project management days. There were many times when I didn't think that I could get the project off of the ground and many times when I felt just like giving up. How often has that happened to you? I found that the skills that I learned in project management were those that I used for just about all tasks that, although not as daunting as the projects I handled at work, were projects just the same.

A friend of mine suggested that I write down my experiences of being a successful project manager for others to see. I put this off over and over again until I realized that it was a project, just like others that I had tackled and started to write it down.

As I started writing the book, I discovered some of the mistakes that I made during the past with regard to project management as well as techniques I used in management style. I began to realize that my book might be able to help those who are struggling with projects or are taking on tasks that can seem to be daunting. As I am so familiar with that feeling, I began to feel that maybe this could be a way to help others avoid some of the mistakes that I made and gain control over their projects.

Do not feel overwhelmed again!

If you have been feeling overwhelmed when it comes to work and a bit disorganized, you can benefit from this book. Once you learn the secrets to project management, you can learn not only how to successfully manage your projects at work, but also to manage individual projects.

Project Management Made Easy!

You can learn quite a bit about project management and not feel so overwhelmed simply by reading this book. This book teaches you how to take a project from start to finish and, using your own techniques and management style, complete the project. Whether you work as a project manager or have a bunch of unfinished projects on your plate, Project Management Made Easy! will help you.

1) This book will help you whether you have a project that you are trying to complete that is daunting or are in charge of projects at work. If you look at every task as a chore, you can learn how to manage them much easier with the skills taught in this book.2) Instead of worrying about how you are going to complete a project, you can do so easily when you use this book. You will learn how to use your own personality to its fullest with the tools in this book.

Here is what you will learn inside this guide....

• Project management styles
• Financing for project management
• Making your management style work for you
• How to break down a project
• How to work with others    
• And much more!

How Much Is That Worth To You?

This book will help you understand your own project management style and give you the tools that you need to successfully manage any type of project on your own. You no longer have to worry about how you are going to get things done or feel out of control all of the time. Whether you have trouble completing projects at home or if you are in charge of large, business projects, this book will end up saving you time, money and make your days a lot less stress filled. How much is that worth to you?

If your time is anything like mine and I think it is, your time is worth more than $17. You will save that much money by not having to spend it all on your computer.

This book will give you a freedom you have not felt in a long time.

100% Satisfaction Guaranteed If you're not totally thrilled with “Project Management Made Easy” for any reason at all, simply send it back to me and I will happily refund your money with just a click of the button.  You've got a full 30 days to try out the material. This is a no questions asked, no fuss money-back guarantee I like to adopt.

 

Is that fair or what?

Look at it this way - $17 really is a drop in the bucket compared to the time and money you can save yourself by avoiding all the other books and tutorials out there. Why spend a fortune learning how to manage your projects, when you can do so for a much better price

Here's How To Order To Right Now!

 Send us an email at info@adequatis.com with project management order made easy in the subject line .  Once your credit card is approved, you will be taken to a special download page where you will have instant access to the ebook.

Special Offer - $17 for next 20 orders only!